Work in Progress: What’s a Search Engine?

RMag_At_MidYear1One issue that wasn’t settled at NAR’s Midyear Legislative Meetings was the question of what constitutes a “recognized search engine.”  

In November, the NAR board of directors approved a policy change clarifying that the indexing of listing data from a real estate broker’s Web site by recognized search engines, such as Google and Yahoo, did not constitute scraping—a practice prohibited under NAR’s Internet Data Exchange (IDX) policy.

Now, Realogy, the Parsippany, N.J., company that owns several major franchise brands, including Century 21 and Coldwell Banker, wants its franchises included in the category of recognized search engines. On Wednesday, Realogy Chairman Alex Perrielo brought a proposal to NAR’s Multiple Listing Issues and Policies Committee, which referred the request to a work group for further study.

Stay tuned . . .

Stacey Moncrieff

Stacey is vice president of business-to-business communications for the National Association of REALTORS®, overseeing the association's key communications with NAR members and REALTOR® association executives.

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