This Week, New Orleans Becomes ‘NARleans’

By Brian Summerfield, Online Editor, REALTOR® Magazine

annual2010_logo_leftnavThe biggest and most important real estate convention rolls into the Big Easy this week, and the excitement in the air is as palpable as the humidity. With engaging sessions, top-notch vendors, and nonstop networking opportunities, this year’s REALTORS® Conference & Expo looks to be hotter than a bowl of voodoo chicken.

Right now, the results of the midterm congressional elections are on most people’s minds. With returns coming in this evening, we face the distinct possibility of a shake-up in the national political picture. Well-known commentators and former Crossfire counterparts Tucker Carlson and Paul Begala will offer their perspectives on what we can expect from the 112th United States Congress in the Legislative & Political Forum on Saturday.

Additionally, the prospect of an economic turnaround is an important concern for REALTORS®. NAR Chief Economist Lawrence Yun will provide assessments and predictions regarding recession and recovery in the Residential and Commercial Economic Forums on Friday. Also, Forbes magazine publisher Rich Karlgaard will discuss economic pitfalls and opportunities in the coming years as part of the Entrepreneurial Excellence Series (EES).

There will also be plenty to inspire REALTORS® at the event. Other EES presenters include former New Orleans Saints quarterback Archie Manning, who will discuss the relationship between leadership and character, and basketball great Bill Walton, who will talk about how teamwork and focus leads to success. And dozens of industry experts will offer attendees valuable advice on how to improve all aspects of their business, from mobile technology to media relations.

Of course, REALTOR® Magazine will be covering this event — as we do every year — through our Speaking of Real Estate and Young Professionals Lounge blogs and our Daily News. There are a couple of new sources of convention information this year, however. First, the Show Daily newspaper we produce on site will be put into a digital format, which everyone will be able to access from our home page starting Friday. Also, NAR will provide a “window into the event” with Conference Live. This new site will serve as an online hub of information, with videos of several conference sessions, write-ups from featured members, and social media updates from attendees. (If you want your Twitter posts to show up on this site, be sure to include the #NARdiGras hashtag in your tweets.)

So whether you’re here in “NARleans” or not, we hope you’ll check in with us regularly to find out what’s going on. We’re gonna have big fun on the bayou!

Brian Summerfield

Brian Summerfield is Manager of Business Development and Outreach for NAR Commercial and Global Services. He can be reached at

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