Take Advantage of the HouseLogic/REALTOR® Content Resource Sweepstakes

By Brian Summerfield, Online Editor, REALTOR® Magazine

There are plenty of reasons why you should be on HouseLogic’s REALTOR® Content Resource (RCR): staying up on home ownership news, gaining insight into design trends, and getting tips that you can pass along to past, present, and future clients.

Here’s another: The site is currently offering the REALTOR® Build-Your-Business Sweepstakes, which includes weekly prizes of $150 Visa gift cards, as well as an iPad for one lucky winner per month. All members have to do is log into the site to enter.

Lucy Edelstein-Perez, a practitioner with Call Realty in Palos Verdes Estates, Calif., was one of those lucky winners. She found out about RCR through the California Association of REALTORS® Web site. Edelstein-Perez says she has used the site to get knowledge of important home and design trends, along with personal marketing ideas.

She also really, really likes her iPad.

“It’s convenient — you can see all the properties easily,” she reports. “Most of the shops [in Palos Verdes Estates] have wifi, so i am now able to meet with more clients and be mobile. It’s much faster than my home computer, giving me more productive time on the ‘Net … I love it all the way around!”

Ross Hardy, an associate with RE/MAX Marketing Specialists in Spring Hill, Fla., has also benefitted from RCR. After seeing an ad for the site in Florida REALTOR® magazine, Hardy checked out RCR and has since incorporated some of the articles he found there in his e-mail campaigns. Oh, and he was able to buy a video camera to shoot home tours with the $150 he won in the Sweepstakes.

So be sure to log into RCR often between now and April. You just might win something — and learn something.

Brian Summerfield

Brian Summerfield is Manager of Business Development and Outreach for NAR Commercial and Global Services. He can be reached at bsummerfield@realtors.org.

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  1. Thanks for the tip, i’m gonna apply for it. Good stuff