Monthly Archive:: July 2011

How to Boost Your Twitter Following

By Katherine Tarbox, Senior Editor, REALTOR® Magazine Have you ever looked at list of someone’s Twitter followers and wondered how did they get that many? It’s not uncommon for the average Joe to have upwards of a 1,000 followers....
July 28, 2011

Google+: Should You Join?

By Todd Carpenter, Director of Digital Engagement, National Association of REALTORS® What was your initial reaction to Facebook? Was it anything like this: “So far, my ‘friends’ fall into two categories. People I already knew before Facebook, and people...
July 20, 2011

Why Paying Attention to Klout Could Be Bad for Business

By Todd Carpenter, Director of Digital Engagement, National Association of REALTORS® Does anyone remember the first time you heard the term “FICO Score?” You know, that number, determined by some fancy computer algorithm, that determines how likely you are...
July 13, 2011

Memo to WSJ: Caps Are Only Part of the Problem

By Robert Freedman, Senior Editor, REALTOR® Magazine The Wall Street Journal in an attention-grabbing half-page article and graphic (“Sellers Brace for New Mortgage Caps”) in its July 6 issue showed just how hard expensive markets in the U.S. would...
July 7, 2011

It’s Time to Talk Bed Bugs

By Robert Freedman, senior editor, REALTOR® Magazine You might have read in your newspaper that bed bugs are back. Yes, they returned a few years ago. Thanks to increased global travel and increased mobility in general as well as...
July 5, 2011

Is Google+ a License to Talk Out of Both Sides of Our Mouths?

By Todd Carpenter, Director of Digital Engagement, National Association of REALTORS® I’m a big fan of selective transparency. The concept of showcasing what makes you great and sparing your followers the boring, the mediocre, and the downright ugly stuff...
July 5, 2011

Don’t Have a Google+ Invite? 3 Things to Do While You Wait

Have you heard the buzz about Google’s new social network that’s being rolled out via invitation? Wired Magazine wrote a great piece about its development and as of this week, invites are starting to spread across the Web. Many are worried that...
July 1, 2011