Author Archive

A Reminder of What’s Good in the World

As I took my seat shortly before the start of Saturday night’s ceremony honoring REALTOR® Magazine’s 2016 Good Neighbors, I grabbed my phone and got on Facebook for only the second time all day. “For once, I’ve been too...
November 6, 2016

True Tales of Terror in Real Estate Part 2: The House Cleansed Itself of Its Evil Mojo

A couple of weeks ago, we asked our readers for their scariest experiences in the field, and the horrifying stories poured in. We ran a few of the most frightening, but we can’t get enough. Halloween is one of...
October 17, 2016

Minneapolis Association Puts Its Heart Into Real Estate Love Connections

First, Connecticut REALTORS® brought in the muscle power of the WWE to metaphorically show the strength of a REALTOR® in a home transaction. Now, the Minneapolis Area Association of REALTORS® is playing matchmaker with lovelorn home shoppers, helping them...
October 11, 2016

True Tales of Terror in Real Estate: In the Darkness, I Heard a Voice Say, ‘Come In’

It’s the witching month once again, and as Halloween approaches, now’s the time to tell tales of ghosts, goblins, and ghouls. But some scary stories aren’t fake — and real estate professionals have some of the creepiest real-life anecdotes....
October 4, 2016

WWE Wrestlers: REALTORS® Deliver a KO for Home Shoppers

Now this is an endorsement that will body slam your competition. The Connecticut REALTORS® association has teamed up with WWE Superstars — a show filmed in Connecticut — in a new campaign to educate home buyers and sellers about...
September 26, 2016

5 Safety Tips When an Attack Is Imminent

I attended a safety seminar at the National Association of REALTORS® building in Chicago on Monday, expecting to hear the same old thing: pay attention to your surroundings, keep your head out of your phone, watch people’s microexpressions, yadda...
September 14, 2016

The Worst Question to Ask a Real Estate Agent?

Michael Cuevas, a sales associate with Fulton Grace Realty in Chicago, says that asking the right questions of a real estate agent is an important part of lessening anxiety for consumers concerned about the home buying or home selling...
September 8, 2016

Would You Know What to Do If Your Elderly Client Was Being Abused?

Ginni Field was aghast at the tragedy that befell a family friend in the last year and a half. The man, a veteran who fought alongside Field’s father in World War II, died with nothing — no money, no...

Bring 7,000 People to Your Showing — on Facebook Live

If you’re trying to figure out how Facebook Live can expand your marketing efforts, why not try using it to broadcast a showing of one of your listings? Real estate professionals are just beginning to explore Facebook’s livestreaming functionality...

Orlando REALTORS® Lend Support to Shooting Victims

In the aftermath of the tragic June 12 shooting at Pulse nightclub in Orlando that killed 49 people — the deadliest mass shooting in U.S. history — one local REALTOR® opened his heart and his properties to bring victims...
July 5, 2016