Author Archive

‘This is Our Moment. Own it.’

"Are you ready to own it with me?" asked Elizabeth Mendenhall, a sixth-generation REALTOR® and the sixth woman to become president of the National Association of REALTORS® in the past 110 years. "We absolutely have the power to...
November 6, 2017

Your New Real Estate Motto: ‘Helping Beats Selling’

Think of the U.S. as a “salad bowl” that integrates many different cultures rather than a “melting pot” as you develop marketing strategies to reach a diverse set of prospects and clients, said marketing expert and author Kelly McDonald....
November 6, 2017

Expo Frenzy Kicks Off in Orlando

The latest, greatest products and services for the real estate industry are all under one roof at the Expo. But if you forgot your comfortable shoes, you’ll appreciate this quick peek at a few of the offerings. Some 400...
November 5, 2016

NAR Takes the Global Stage at Cannes

The improving U.S. economy and strengthening dollar provided a welcoming backdrop for the National Association of REALTORS®’ first foray to the major global real estate exposition known as MIPIM held this week in Cannes, Frances. More than 21,000 attendees...
March 12, 2015

The Office of the Near Future

After years of major companies decamping from the cities and setting up in sprawling suburban locations, the tide has turned. Motorola, Hillshire Brands Co., and United Continental Holdings Inc., United Airlines’ parent company, are just a few of the...
January 21, 2015

Donovan: Making Housing Fairer for All

HUD Secretary Shaun Donovan made an appearance at the National Association of REALTORS®Midyear Legislative Meetings on Wednesday to laud the work of his agency in promoting housing policies and programs that acknowledge the equal rights of gay and lesbian...
May 15, 2013

Sullenberger: “Your Reputation Is Built on One Interaction at a Time”

In less than four minutes on a chilly January afternoon back in 2009, U.S. Airways Capt. Chesley “Sully” Sullenberger made a series of focused, yet impossibly calm decisions that saved the lives of 155 people. “I had to set...

A Dream Come True for N.D. Home Builder

By Wendy Cole,  Managing Editor, REALTOR® Magazine A year  ago, Daryl Braham, CRB, GRI, was featured in REALTOR® Magazine as a standout broker for seamlessly juggling his duties as broker-owner of Prudential Premier Real Estate in Fargo, N.D., with his...
May 23, 2012

An Artful Open House

By Wendy Cole, Managing Editor, REALTOR® Magazine Is it an art show or an open house?  Brett Bender, a sales associate with Prudential Fox and Roach in Philadelphia, has decided that his listing for a 4,000 sq ft. single-family home in the City...
April 23, 2012

Cuba: The Birth of a Real Estate Market

By Wendy Cole, Managing Editor, REALTOR® Magazine I just returned from ten days in Cuba. It was a personal trip that offered a fascinating glimpse into one of the country’s great conundrums: how to balance people’s desire for greater economic freedom without compromising the country’s deeply-held socialist principles. ...
December 27, 2011