Advertising & Prospecting Archive

Which REALTOR® Magazine Cover Would You Choose?

By Stacey Moncrieff, Editor in Chief, REALTOR® Magazine Every year around this time, REALTOR® Magazine produces an issue filled with hundreds of tips that we glean from NAR members, as well as experts in marketing, technology, law, public policy,...

Week 3 of the Marketing Makeover Challenge: Showcase Your Brand’s Personality

By Brian Summerfield, Online Editor, REALTOR® Magazine We’re close to the halfway mark of the REALTOR® Magazine/HP Marketing Makeover Challenge, in which five real estate pros compete to see who can use HP products and services to improve their...

The Marketing Makeover Challenge: Week 1

By Brian Summerfield, Online Editor, REALTOR® Magazine The HP/REALTOR® Marketing Makeover Challenge got underway this week, with our five contest finalists vying to win the competition’s grand prize: $4,000 in products and credit from HP, and a free National...

Last Chance: $4,000 Marketing Makeover

By Stacey Moncrieff, Editor in Chief, REALTOR® Magazine HP is putting its products and services on the line to prove that print marketing is still essential to your success — and you could be the beneficiary, with a marketing makeover to...

Our Challenge to You

So we’re launching a new contest — but we’re calling it a challenge. A group of us at REALTOR® Magazine have joined with a group from HP for “The Marketing Makeover: Stage Your Business for Success.” The REALTOR® who...

Web Traffic Trends Point to Highly Educated Buyers

By Erica Christoffer, Contributing Editor, REALTOR® Magazine Several bits of news have popped up in the past week, reminding us just how significant real estate Web sites have become in today’s market and in today’s online culture. Last Friday,...

NAR Enlists the Help of Uncle Sam to Deliver $8,000 Tax Credit Message

By Melissa Dittmann Tracey, Multimedia Producer, REALTOR® Magazine NAR has unveiled a new TV ad that spotlights the $8,000 first-time homebuyer tax credit. The new ad, “Housewarming,” hit the airwaves this week and is available to view and download...

Working with the Media Is as Easy as A-B-C

By Amy Konstas, Content Strategist, REALTOR.org  Communicators for local and regional real esate associations took part in mock media interviews and question-and-answer sessions, and generally enhanced their skills in conveying key messages to the media, during NAR’s dynamic Surround...
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May 15, 2009