Selling Archive

Do Sales Plaques Matter?

By Wendy Cole, Senior Editor, REALTOR® Magazine Recently I was chatting with a very successful real estate pro who took great pride in the many plaques and other forms of recognition that his brokerage gave him month after month...
October 28, 2009

People, Ideas, Hardware

By Brian Summerfield, Online Editor, REALTOR® Magazine One of the most interesting and original thinkers of the 20th century may have been a colonel in the U.S. Air Force that few people have heard of. John Boyd, a former...
September 10, 2009

Study Finds Connection Between Neighborhood Walkability and Home Values

By Erica Christoffer, Contributing Editor, REALTOR® Magazine A recent study released by CEOs for Cities shows homes located in walking-friendly neighborhoods–with nearby amenities such as parks, schools, libraries, restaurants, and coffee shops­–sell at higher prices than homes in less...

Thought About Lease-to-Own Transactions?

By Robert Freedman, Senior Editor, REALTOR® Magazine The news on housing has been good lately, with existing-home sales up for the last several months, but we’re still in a very difficult market, particularly with move-up homes. Not only have...
August 6, 2009

Reader Poll: How Much Do You Spend on Closing Gifts?

REALTOR® Magazine online will be featuring an upcoming article about closing gifts, and we want to hear from you! Please answer our two poll questions below. <a href=”http://answers.polldaddy.com/poll/1806038/” mce_href=”http://answers.polldaddy.com/poll/1806038/”>How much on average do you spend on a closing gift...
July 24, 2009

When Negotiating, 30 Seconds to Set the Tone

By Katherine Tarbox, Senior Editor, REALTOR® Magazine As the founder and director of Harvard’s International Negotiation Initiative, Daniel Shapiro has had his hand in numerous discussions between dignitaries, terrorists, lawyers, business leaders, and even real estate practitioners. Shapiro, a...

More Closing Time, Less Courtroom Time

By Robert Freedman, Senior Editor, REALTOR® Magazine It’s a tough market and you’re trying to put bread on the table, but don’t cut corners on disclosures to get a deal done—it will come back to haunt you. That’s the...
July 10, 2009

Tell Your Clients: Don’t Wait on Tax Credit

By Robert Freedman, Senior Editor, REALTOR® Magazine A handful of bills to extend and increase the First-Time Home Buyer Tax Credit are under consideration in Congress, but if you have clients who are holding out in anticipation of one...
July 9, 2009

Looks Like HVCC is Slowing Home Sales

By Robert Freedman, Senior Editor, REALTOR® Magazine For weeks, NAR has been getting e-mails and phone calls on problems caused by the implementation of the Home Valuation Code of Conduct. If you’re not familiar with HVCC, it’s an agreement...

Cost vs. Value: Two Ways You Can Make It Better

By Stacey Moncrieff, Editor in Chief, REALTOR® Magazine We’re on our way to producing the 2009-10 Cost vs. Value Report. So far, 1,544 REALTORS® have completed the Cost vs. Value survey that’s in the field. Another 1,153 have started...