Selling Archive

Oh, Give Me a Home…

It’s one of those days, the kind when the sky is just a stretch of turquoise blue and a smattering of cotton-ball clouds. To the right, tall wisps of wheat and grass, to the left, towering hills shaded purple...

The Right Way to Meet Fair Housing Challenge

It’s a phone call no association wants to receive. Fair Housing testers say sales associates in the market violated the law by treating households differently based on race and ethnicity. That’s what happened to the Lehigh Valley Association of...
March 20, 2013

7 Business Tips for Real Estate Pros

This morning, the REALTOR® Magazine team hosted Dallas-based broker-agent Rogers Healy, who was in town as guest editor of our March/April issue. Healy, a 2009 30 Under 30 honoree and regular online columnist for the magazine, offered up the...

C21 Wants a ‘Home Field Advantage’ on Super Bowl Sunday

The Super Bowl is less than a week away and fans are abuzz in anticipation for the “HarBowl” or the “SuperBaugh,” as the matchup between San Francisco 49ers and Baltimore Ravens pits sibling coaches against one another. But football...

The Future of 55+ Housing

The numbers are looking up for the 55-plus housing market. But there’s a question of how long these numbers will be available, according to the National Association of Home Builders (NAHB). At a briefing during the group’s annual conference,...
January 23, 2013

Selling in the Martian Market

I recently came across an article on Mars One, an initiative to fund a trip to the red planet by filming the selection of astronauts for a reality TV show. According to the organization’s Web site, the individuals chosen...
January 9, 2013

13 Reasons to Look Forward to 2013

When we look back on 2012 a long time from now, it may be viewed as the first year of the recovery, the year in which real estate reversed its course and moved in a more positive direction. With...
December 19, 2012

Be a Better Buyer’s Rep

Low inventories have created a seller’s market, and your buyers may be tempted to write multiple purchase offers on their favorite listing, for instance, as well as the close second. On the one hand, it may increase the odds...
December 6, 2012

Going Global: Are You Ready?

Miami is known for its colorful vibrancy, but 23,000 vacant condos put a dark cloud over the south Florida market at its peak inventory in 2008. Do you know what happened? They’ve all sold — largely due to the...

4 Simple Tips for Success in Today’s Real Estate Market

If you want to know what approaches to marketing, technology, and business strategy work in real estate today, simply look to the people who are doing well. Four real estate professionals who have at least $20 million in sales...