By Brian Summerfield, Online Editor, REALTOR® Magazine
In a time marked by political upheaval and controversial and indecisive military actions, the U.S. economy takes a sudden dive, resulting in massive stock market losses and unemployment around or above 10 percent. That description could apply to 2006-2010, says Forbes Magazine Publisher Rich Karlgaard, but it could also refer to 1972-1976.
In his Entrepreneurial Excellence presentation today at the 2010 REALTORS® Conference & Expo, Karlgaard compared the two eras. As with the early to mid-1970s, the past few years will likely be remembered as a rough patch for the United States, politically and economically speaking.
However, if you’re wondering if the good times are really over for good, as many people did back then, take heart. Although the first half of the 1970s was a turbulent time, Karlgaard said, in retrospect we can see that it was also a period of substantial economic restructuring, and a great time for entrepreneurship: FedEx, Southwest Airlines, Microsoft, and Apple were just a few of today’s major companies that started during that decade. Continue reading »
By Erica Christoffer, Multimedia Web Producer, REALTOR® Magazine
Covering real estate issues for REALTOR® Magazine is fun, rewarding, and challenging. I love talking to members and capturing their story. So when I was offered the opportunity to shadow the Reuter Team real estate office in Geneva, Ill., I jumped at the chance. Coming from a journalism background, I thought it would be a great educational benefit for me to experience the day-to-day business of a REALTOR®. It’s one thing to hear someone talk about their job, it’s another to actually watch them do it.
In full disclosure, the Reuter Team consists of my co-worker YPN manager Rob Reuter’s family members, including his dad Wayne, mom Teresa, and sister Mary. Rob asked his family to host me last Wednesday and they graciously accepted me as their tag-along.
If I had to sum up my take-aways from the day in five keywords, it would be…
- Pricing
- Honesty
- Communication
- Organization
- Transparency Continue reading »
By Erica Christoffer, Multimedia Web Producer, REALTOR® Magazine
Whether you’re an association executive communicating to your members or a practitioner reaching out to buyers and sellers, you want to make sure you’re providing relevant and timely content on your Web sites, blogs, and social media networks.
Katie Raynolds, NAR legal counsel, and Todd Carpenter, NAR’s social media manager presented best practices for communicating and how to avoid liability when using social media at the Communications Director Networking session at the REALTORS® Midyear Legislative Meetings & Trade Expo on Tuesday.
Here are a few points to remember:
Don’t put out large numbers of updates on your social networks, flooding your followers’ new feeds. Instead, focus on a few relevant items.
Utilize the list feature on Twitter to organize your followers. Continue reading »
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