By Brian Summerfield, Online Editor, REALTOR® Magazine
No one knows for sure when residential real estate will officially “recover,” but a turnaround may not be far off. When it comes, practitioners and brokers who spent the downturn fundamentally improving their business will be in the best position to take advantage of the upswing, a panel of real estate executives said at the Real Estate Services Forum on Saturday at the 2010 REALTORS® Conference & Expo.
“We’re in the seventh inning of a full-blown housing correction,” said Ron Peltier, chair and CEO of HomeServices of America. “I think what’s happening is that all of the nonsense is getting pushed out of the market. If we understand that, we can be better operators.”
At this point, the industry is still in “survival mode,” but there are signs of improvement. For example, as Realogy President and CEO Alex Perriello pointed out, there has been a significant increase this year in home sales over $500,000 and in all-cash transactions. “We’re seeing the value buyer getting back into the market; these are people who are well-off financially and very thoughtful. What that tells me is that the smart money is calling bottom,” he said. Continue reading »


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