Google Archive

Make Your 2015 Marketing Life-centric

No one ever gets up in the morning and says, “I want to buy a house today.” Real estate is part of a journey that ebbs and flows with life as issues like debt payoff, confidence in the economy,...
November 24, 2014

Who Will Win This Decade’s ‘Tech War’?

By Brian Summerfield, Online Editor, REALTOR® Magazine In an article just published on Fast Company magazine’s Web site, technology writer Farhad Manjoo explores what might be the most important issue in business during this decade: Which company will emerge...
October 19, 2011

Google+: Should You Join?

By Todd Carpenter, Director of Digital Engagement, National Association of REALTORS® What was your initial reaction to Facebook? Was it anything like this: “So far, my ‘friends’ fall into two categories. People I already knew before Facebook, and people...
July 20, 2011

Is Google+ a License to Talk Out of Both Sides of Our Mouths?

By Todd Carpenter, Director of Digital Engagement, National Association of REALTORS® I’m a big fan of selective transparency. The concept of showcasing what makes you great and sparing your followers the boring, the mediocre, and the downright ugly stuff...
July 5, 2011

Don’t Have a Google+ Invite? 3 Things to Do While You Wait

Have you heard the buzz about Google’s new social network that’s being rolled out via invitation? Wired Magazine wrote a great piece about its development and as of this week, invites are starting to spread across the Web. Many are worried that...
July 1, 2011

5 Ways to Help Consumers Find You Online

By Brian Summerfield, Online Editor, REALTOR® Magazine Can consumers easily find information about you and your listings online? If you Google your name or a phrase closely related to your business (e.g., “Townville short sales”), will a link to...

Google Ventures Further Into Real Estate, and Other Inman Connect News

By Katherine Tarbox, Senior Editor, REALTOR® Magazine During a session yesterday morning at the 2010 Inman Real Estate Connect conference in New York, Inman News founder and publisher Brad Inman pressed Sam Sebastian, Google’s director of local and business-to-business...
January 16, 2010

Google’s New Tools: Free, But Are They Worth It?

By Brian Summerfield, Online Editor, REALTOR® Magazine I came across an article recently that talked about the release of Google Chrome, a new operating system (OS) from the tech geniuses at Mountain View, Calif. Now, a free OS from...
July 14, 2009