Marketing Makeover Challenge Archive

Week 5 of the Marketing Makeover Challenge: Starting a Dialogue

By Brian Summerfield, Online Editor, REALTOR® Magazine Another week, another great collection of promotional materials developed by the finalists in the REALTOR® Magazine/HP Marketing Makeover Challenge. This week, the REALTORS® created branded newsletters using HP tools and services to...

Week 4 of the Marketing Makeover Challenge: Getting the Word Out

By Brian Summerfield, Online Editor, REALTOR® Magazine In the spirit of this week’s Marketing Makeover Challenge, “Getting the Word Out,” the finalists in the REALTOR® Magazine/HP contest designed postcards to promote their businesses to potential buyers and sellers. As...

Week 3 of the Marketing Makeover Challenge: Showcase Your Brand’s Personality

By Brian Summerfield, Online Editor, REALTOR® Magazine We’re close to the halfway mark of the REALTOR® Magazine/HP Marketing Makeover Challenge, in which five real estate pros compete to see who can use HP products and services to improve their...

The Marketing Makeover Challenge: Week 1

By Brian Summerfield, Online Editor, REALTOR® Magazine The HP/REALTOR® Marketing Makeover Challenge got underway this week, with our five contest finalists vying to win the competition’s grand prize: $4,000 in products and credit from HP, and a free National...