Social Media Archive

Don’t Have a Google+ Invite? 3 Things to Do While You Wait

Have you heard the buzz about Google’s new social network that’s being rolled out via invitation? Wired Magazine wrote a great piece about its development and as of this week, invites are starting to spread across the Web. Many are worried that...
July 1, 2011

Match Your Marketing to Your Skill Set

By Brian Summerfield, Online Editor, REALTOR® Magazine Heather Elias is a social media and blogging whiz. Brian Copeland gets many of his clients through videos that highlight neighborhoods in his market. The Corcoran Group has effectively used geolocation apps...

7 Deadly Sins of Real Estate Social Media

By Todd Carpenter, Director of Digital Engagement, National Association of REALTORS® Mistakes. Everyone is bound to make them. (I have made more than a few of my own.) When jumping into social media, many of the biggest gaffes people...
June 3, 2011

Is Your E-Mail Address in Your E-Mail Signature? Stop It

By Erica Christoffer, Multimedia Web Producer, REALTOR® Magazine Nobu Hata, sales associate with Edina Realty in Minneapolis, has a message for everyone who has their e-mail address in their e-mail signature: You’re not giving anyone added value. Your correspondents...

Twitter 2.0

By Katherine Tarbox, Senior Editor, REALTOR® Magazine The popularity of Twitter is undeniable. As the social media application celebrated it’s 5th anniversary in March, the company disclosed that a record one billion tweets are now sent out weekly.   And there is no...

5 Fast Facebook Tips

By Brian Summerfield, Online Editor, REALTOR® Magazine Optimizing your presence on Facebook doesn’t have to be an exhaustive ordeal. According to Lauren Mitrick, a practitioner with Jameson Real Estate in Chicago and a member of REALTOR Magazine’s 30 Under 30...
April 20, 2011

Regarding the ‘Zebra’ Matter

By Hilary Marsh, Managing Director, REALTOR.org On Monday, Feb. 28, REALTOR® Magazine published a blog post by Todd Carpenter concerning the social media reaction to a legal case between The Lones Group and Strong Team REALTORS®. We want to...
March 4, 2011

8 Tips for Powering Up Your Web Presence

By Erica Christoffer, Multimedia Web Producer, REALTOR® Magazine When considering your Web presence, ask yourself this: Am I interacting with my client base? If the answer is no, or not quite sure, here are eight tips from the International Builders’...
January 13, 2011

Are Your Social Media Efforts the Online Equivalent of a Comfort Call?

By Todd Carpenter, Social Media Manager, National Association of REALTORS® When I first started originating mortgages in the early 1990s, the refinance market was booming. Because my sales manager wanted to assure my long-term career efforts, he used to...
December 3, 2010

We’re #11!

By Brian Summerfield, Online Editor, REALTOR® Magazine According to digital think tank L2, that is: The organization slotted the National Association of REALTORS® 11th in a “digital IQ” ranking of 100 public-sector organizations, including government bureaucracies, political parties, and...
December 2, 2010