Social Media Archive

Midyear: Make the Most of Your Communications

By Erica Christoffer, Multimedia Web Producer, REALTOR® Magazine Whether you’re an association executive communicating to your members or a practitioner reaching out to buyers and sellers, you want to make sure you’re providing relevant and timely content on your...

Nobody Cares About Your Custom Facebook Page

By Todd Carpenter, Social Media Manager, National Association of REALTORS® This is my opinion, based on anecdotal evidence. If you think you can prove me wrong, please speak up. All the social media experts are telling you you have to...

Google Ventures Further Into Real Estate, and Other Inman Connect News

By Katherine Tarbox, Senior Editor, REALTOR® Magazine During a session yesterday morning at the 2010 Inman Real Estate Connect conference in New York, Inman News founder and publisher Brad Inman pressed Sam Sebastian, Google’s director of local and business-to-business...
January 16, 2010

A Fresh Look for All NAR Blogs

By Todd Carpenter, Social Media Manager, NATIONAL ASSOCIATION OF REALTORS® While Speaking of Real Estate relaunched last May, today marks the completion of our migration to this fresh new look for the entire group of NATIONAL ASSOCIATION OF REALTORS®...
January 15, 2010

The most important social network to participate on is your own.

By Todd Carpenter, NAR Social Media Manager Online community building expert, Chris Brogan wrote an interesting article last week on what he would do if he was a REALTOR®. I disagree with his strategy not to talk about work, but that’s another post...

Top 10 Real Estate Developments of the ’00s: #8

By Brian Summerfield, Online Editor, REALTOR® Magazine Our review of the top real estate developments in this decade rolls on with a look at the eighth-ranked entry:...

foursquare, and the Mobilization of Social Media

By Todd Carpenter, Social Media Manager, NATIONAL ASSOCIATION OF REALTORS® There’s been a lot of talk lately about foursquare, the new kid on the social media block. And whenever a new social network starts to take hold, the first...
December 4, 2009

Are You LinkedIn?

By Todd Carpenter, Social Media Manager, NATIONAL ASSOCIATION OF REALTORS® During NAR’s 2009 Conference & Expo, I was able to grab a quick interview with Gary Rogers, a key contributor to our LinkedIn networking group. See what he had...
November 26, 2009

Social Media Best Practices

By Katherine Tarbox, Senior Editor REALTOR® Magazine Social media should be used to create communities and not to push listings out. You wouldn’t go to church to hand out your listings, and therefore, you shouldn’t do it through your Facebook...
November 14, 2009

REALTOR®2.0: Getting Started in Social Media

By Todd Carpenter, Social Media Manager, NATIONAL ASSOCIATION OF REALTORS® The world of social media, as applied to the world of real estate, is about five years old. Yet we are only now reaching a critical mass of agents...
October 27, 2009