Technology Archive

3 Actions to Take After You Receive a Bogus Email

You may recall a previous post about Sue Dietz, an Iowa real estate agent whose identity was being used by scammers to send fraudulent emails to other real estate professionals all over the country. The emails, which were sent...
March 16, 2017

Local REALTOR® Leader Has Been Dealing With a Nightmare Email Scam for a Year

  Wire fraud schemes have been a hot topic in the real estate industry lately. But one real estate pro says she’s been caught up in a different kind of nightmarish scam — one that victims can do virtually...
February 16, 2017

Maybe you haven’t tangled with a troll, but this patent victory is for you

It’s common today for real estate brokerages to have systems in place for sending email alerts whenever there’s new or updated listings that customers might be interested in. it’s not new technology, and in fact the technology is arguably...

Is Property Ownership In Your Retirement Plan?

When you’re trying to pay your bills each month, it’s hard to think about retirement. But there are two things that can help you retire when the time comes. The first is owning your own home. It can be...
September 12, 2016

In Some Areas, Renters Earn More Than Enough to Buy

One of the big challenges of real estate markets today is moving renters that want to buy into the homeownership column. Renters wanting to buy is the first step, but they have to come up with a downpayment and...
August 19, 2016

Commercial Broker Uses Drone to Deliver Listing Agreement to Client

You’d probably send a listing agreement to your client by email or give it to them in person. But Russ Russell, ALC, CCIM, broker-owner of Russ Russell Commercial Real Estate in Huntsville, Ala., decided to deliver one by drone....
June 21, 2016

Video: NAR’s CRT Labs Keeps REALTORS® in Front of Smart Home Technology

As smart-home technology continues to proliferate, the National Association of REALTORS®’ Center for REALTOR® Technology has established a laboratory to test and study the sensors, software and other high-tech systems that are increasingly being used to manage temperature, air quality, security...
June 8, 2016

Better Ways to Connect With Your Followers on Social Media

I’m hearing some really interesting ideas from the communications directors of state and local REALTOR® associations for how to get more traction on social media. They’re at the REALTORS® Legislative Meetings & Trade Expo in Washington, D.C., discussing things...

Former Move Execs Defend Actions In Switch to Zillow

A lot of courtroom drama in Seattle wrapped up this week. Two former realtor.com executives, Errol Samuelson and Curt Beardsley, have been on the stand in King County Superior Court to defend their handling of computer files when they left...
April 27, 2016

Try This: Use Emojis in Client Communications

The whole room started chuckling when Linda O’Koniewski, CEO of RE/MAX Leading Edge in Melrose, Mass., made a peculiar suggestion for improving agent-client relationships during the broker segment at Inman Connect in New York. She said agents who use...
January 26, 2016