Uncategorized Archive

Our Challenge to You

So we’re launching a new contest — but we’re calling it a challenge. A group of us at REALTOR® Magazine have joined with a group from HP for “The Marketing Makeover: Stage Your Business for Success.” The REALTOR® who...

Deliver Happiness

By Katherine Tarbox, Senior Editor, REALTOR® Magazine A few months ago, I heard Alfred Lin, COO & CFO of Zappos.com speak at Inman’s Real Estate Connnect San Francisco 2009. The company has won accolades from the business community for...

Are You a Master?

By Katherine Tarbox, Senior Editor, REALTOR® Magazine In February 2009, REALTOR® Magazine launched the Masters Series, a video diary of top-producing practitioners, who represent expertise in a certain field within real estate. We traveled all over the country to...

Bonds Are Back—Tax-Exempt Bonds, That Is

By Robert Freedman, Senior Editor, REALTOR® Magazine Since the credit crunch hit a couple of years ago, investors have been shying away from tax-exempt bonds. That’s one aspect of the financial crisis that never received that much attention in...
August 22, 2009

Tell Us About Your Pro Bono Work

By Katherine Tarbox, Senior Editor, REALTOR® Magazine I recently read an article in the New York Times about John Burger, a practitioner with Brown Harris Stevens in New York, who offered to sell Bernie Madoff’s penthouse (list price: about...

Save Some Green With Right Tools, Right Now

By Brian Summerfield, Online Editor, REALTOR® Magazine A few weeks ago, I wrote about the NAR “value proposition,” which outlined where members’ $80 in annual dues go, and also showed how many benefits they get gratis. One of the...

Working with the Media Is as Easy as A-B-C

By Amy Konstas, Content Strategist, REALTOR.org  Communicators for local and regional real esate associations took part in mock media interviews and question-and-answer sessions, and generally enhanced their skills in conveying key messages to the media, during NAR’s dynamic Surround...
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May 15, 2009

Town Hall Explores Land Use/Property Rights Issues

By Sarah Trzepacz, Content Strategist, REALTOR.org REALTORS® gathered this morning at a town hall meeting to discuss a myriad of issues related to property rights, land use and environmental concerns. The meeting presented a wonderful opportunity for REALTORS® to share stories...
May 15, 2009

MLS Committee Approves Update to IDX Policy

By Laura Melcher, Manager, Editorial Development, REALTOR.org  The Multiple Listing Service (MLS) Committee on Thursday approved a decision to update the Internet Data Exchange (IDX) Policy to reflect the difference between site “scrapers,” which steal listing data with malicious...
May 14, 2009

Social Media Tips from NAR’s Todd Carpenter

By Laura Melcher, Manager, Editorial Development, REALTOR.org At today’s Communications Directors’ Networking Session, NAR Social Media Manager Todd Carpenter described a recent “blogostorm” in which he and other NAR staff entered an Agent Genius blog debate about rules prohibiiting...
May 12, 2009